Over the last few years there has been a significant shift in the way realtors are marketing their listings online. New technology and social media have been some of the driving forces in this change and agents all over the nation are taking advantage. The days of showing property all weekend are gone. Now you can help narrow down a home buyers search by simply utilizing professional photos and video, ultimately saving both you and your clients time and money.
Professional real estate photography has become an essential tool for most agents as they have realized that taking and editing their own photos ends up eating into their time doing what they do best. Even more recently, the regular use of professional real estate video has made itself present in industry. Online statistics from sites like google, YouTube, and Facebook have shown the significance of using video for marketing. Often times generating as much as 8x more views than using photos alone. This should come as no surprise to us as we have found ourselves face down in our phones for most of the day watching videos of just about anything online.
Video is proven to get you more views on your listings, but aside from that it will make you stand out as an agent. There are numerous ways to use video as a real estate agent, profile videos, community videos, and listing videos being some of the more popular. Showing your clients that you have tools like professional video and aerial media in your marketing strategy will ultimately help you win more listings and impress future clients.
It’s time to start thinking like a millennial and take advantage of video marketing in real estate. If you are a real estate professional looking to streamline your marketing strategy we would love to show you how we can help. Our team of creatives are photo and video pros and know exactly how to get you media that sells listings fast. Our scheduling team is here to help make your listing shoots run smooth every time and our ability to keep a consistent feel on your content will give you a branded look that you won’t find anywhere else.
Check out everything we have to offer on our website and we hope we get the chance to work with you in 2020.